This documentary about how to make a book sounds chock full of sobering market realities. It's a German film (though not exclusively in subtitles) following Gerhard Steidl, one of the few publishers running their own printing press. Fortunately, it's not about how to write a book (now that would be a dull documentary), but covers everything that goes into the process of book buying, designing, printing, marketing, etc. (via Moby Lives)