Douglas Coupland Clothing Line

When I was up in Vancouver last week, the city was plastered with signs advertising Douglas Coupland. Except the word attached to his name — Roots — wasn’t a book I was familiar with.  Didn’t he just publish Generation A? (another go around at defining a generation, piggybacking on Generation X).

But then I figured out that Roots was a clothing company (silly American me), and Coupland had designed a whole line of clothing for them. And there’s a promo video!

There’s some pictures over at Coupland’s website, but I’ve posted a few examples below.

Design projects I’d like to see other authors engage in:

• Philip Roth – designer underpants
• David Mitchell – umbrellas
• Joseph O’Neill – cleats and sporty paraphernalia
• Stephen King – Halloween candy
• Denis Johnson – revolvers
• Thomas Pynchon – hats (because why not?)